What are LinkedIn’s Video Length Limit and Requirements

Part 1. LinkedIn Video Length Requirements

LinkedIn is a social networking site specifically designed for career development and building networks and connections with fellow professionals across various industries.

Due to its background, most employers and human resources personnel commonly use it to find skilled new hires, as the site encourages users to customize their profiles to highlight their careers.

Similar to other social media apps, sharing personal content such as images and videos is a common way to highlight significant career achievements. That is where video postings and video trimmer come into action, as videos have a better opportunity to highlight your career achievements.

With that in mind, you have to ensure that your video postings meet the standard length of video on LinkedIn, which is 15 minutes for desktop uploads and 10 minutes for mobile-based content. If you plan on using paid video plans, you have the option to upload videos up to 30 minutes.

Despite these long video limits, it is still ideal to keep the most important context and elements of your video in the first 90 seconds, since short-form content has become the norm on the modern internet and social media.

Part 2. Key Factors Beyond Length

Video Size

Since LinkedIn's maximum video length has a longer video duration limit than other social media platforms, it compensates by offering a higher-than-average video file size limit of up to 5GB for organic posts. However, sponsored video ads are more restricted to only 500MB. These limitations suggest that LinkedIn favors organic videos over paid ones. Therefore, paid videos usually need tools to compress videos since 500MB is small for high-quality footage.

File Format

Moving forward to the file format, LinkedIn supports videos saved in MP4, MPEG, MKV, AVI, WMV, and other file types in H.264 codec and AAC audio. However, the most recommended format among these options is MP4 since it is the most common and widely supported file type.

Aspect Ratio

The aspect ratio of videos on LinkedIn differs from other sites, as they support aspect ratios between 1:2.4 and 2.4:1. Although unique, these ratios are ideal since they are viewable vertically on both LinkedIn for desktop and the mobile app. However, it is still recommended to use common aspect ratios such as 1:1, 16:9, 4:5, and 9:16.

Video Quality

To ensure your video gains enough traction and positively impacts your profile, the video quality should be superb and clear, especially on desktop and smartphone screens. To ensure these standards, you need to use or change the video resolution to at least 1280x720 up to 1920x1080 resolutions.

Part 3. Recommendations for Different Types of Videos

Brand Awareness & Quick Tips (15-30 seconds)

Spreading brand awareness and providing quick tips for job seekers are better achieved through short-form videos. With that in mind, these types of LinkedIn content should only have a duration of 15 - 30 seconds. However, make sure that the first five seconds itself is compelling enough to hook potential viewers. Fortunately, LinkedIn vertical video length also follows the standard of the app.

Short-Form Storytelling & Educational Content (30-90 seconds)

If you plan on posting longer content with stories or significant educational value, a longer video is more suitable. In this case, make your video’s length between 30 - 90 seconds since this is a perfect middle ground between short form and long form content.

In-Depth Explanations & Interviews (1-3 minutes)

Since LinkedIn is a career progression website, posting interviews and in-depth explanations from respected speakers is another content usually favored by the users of the app. If you plan on sharing these types of content, make sure to post longer videos between 1 - 3 minutes. This duration is ideal since it should be enough to capture the main point of the footage.

Long-Form Content (3-10 minutes)

For video essays about detailed subjects, full-on long-form content is the best option. In this case, 3 - 10 minute videos work best since these types of videos often cover long topics and are broken down into different sections.

Part 4. Best Video Editing Tool for You to Make Proper Videos

With the key video requirements of LinkedIn videos now discussed, let us proceed to the best multimedia tool you can use for beginner-friendly video editing needs to meet LinkedIn's limitations: AnyMP4 Video Converter Ultimate.

Available to both Windows and Mac operating systems, AnyMP4 Video Converter Ultimate is a flexible multimedia editing tool equipped with practical features to provide easy video editing service to its users. Among them, the Video Trimmer tool works best for quickly trimming or accurately cutting videos, depending on the user's preference.

With the help of the Video Trimmer tool, you can now fast split long videos, delete segments, and add fade-in and fade-out effects all within a single feature in the software. For more advanced adjustments, you also have the option to edit the files' output parameters, including format, video encoder, and audio channel.

Aside from the Video Trimmer Tool, a beginner-friendly MV Editor and Collage Maker is also available in the software, made accessible by pre-designed templates, filters, and themes for music videos and video collages.

However, what makes AnyMP4 Video Converter Ultimate the best tool for LinkedIn video editing is the presence of Video Compressor, Format Converter, Video Cropper, and Video Enhancer. These tools, together with the Video Trimmer, work great for optimizing videos for LinkedIn posting.

To work well as an all-around multimedia software, other significant editing tools in AnyMP4 Video Converter Ultimate are also available, which include: Video Rotator, Video Reverser, Video Watermark Remover, 3D Maker, Video Reverser, Video Speed Controller, and more.

With the features of AnyMP4 Video Converter Ultimate now discussed, let us now proceed to the tutorial on using the Video Trimmer tool of the software.

Before proceeding to the tutorial, make sure to download the software first for an easier time learning each step.

1. Open AnyMP4 Video Converter Ultimate, and go to the Toolbox tab in the menu. Then, find the Video Trimmer option among the available tools. In the add file pop-up menu, select the Add button to add the video you want to edit for LinkedIn.

2. Once your video is imported into the Video Trimmer tool, you have two options to trim it. The easier option is using the Trimming Sliders bar in the start and end portions of the video. For more accurate trimming, you may also use the Set Start and Set End options to precisely set where the video will be cut. To improve the transition of each cut, you may optionally add the Fade In and Fade Out effects.

3. With your video now trimmed to meet LinkedIn's standards, select the Export button to start producing the trimmed video, which you can then upload to the social networking site.

With access to multiple video trimming options in AnyMP4 Video Converter Ultimate, you can trim the video more quickly using trimming bars or more accurately with time-based cutting. Regardless of your option, make sure to meet LinkedIn’s duration limit of 10 - 15 minutes. Make sure that the primary content of your video can be found within the first 90 seconds of the clip.

What Users Say:

Due to its direct access to essential video editing tools for meeting LinkedIn video post length and other video requirements, AnyMP4 Video Converter Ultimate was highly praised by job seekers looking to establish their profile on the social networking app. The software works best when compared to traditional editing tools since it is more beginner-friendly.